Amazon growth for established brands

Grow your Amazon sales 30%+ without spending more on ads.

We take brands already doing real volume on Amazon and win them a bigger share of their category. Better rankings, tighter ad structure, more organic sales. Profit grows with revenue, not instead of it.

Book a 15‑minute growth call No pitch deck. You leave with a plan either way.
$203K → $1.1M
Monthly revenue in 3 months, ACOS held under 14%
5.4×
Net profit growth in 3 months, margin 17% → 24%
+450%
Revenue in 6 months, from a monthly loss to $42K profit

Straight from the dashboards

Results we've achieved for the brands we work with

Taken straight from the Seller Central dashboards of four accounts we manage, across four categories and two marketplaces. Blue is this year, red is the same month a year earlier.

HealthEssentSupplements · Amazon UK · September
Seller Central sales dashboard for HealthEssent, September: £157,635 ordered product sales vs £99,533 the same month a year earlier
+58%
£157,636 in one month, up from £99,533 a year earlier
Units up 72% (15,246 vs 8,867)
Mission OutdoorOutdoor · Amazon US · June
Seller Central sales dashboard for Mission Outdoor, June: $1,132,253 ordered product sales
$1.13M
In a single month, up from $203K three months earlier
ACOS 13.8%, TACOS 6.5% while scaling
Luxury fragrance brandPerfume · Amazon US · September
Seller Central sales dashboard for a luxury fragrance brand, September: $987,253 ordered product sales
$987K
Monthly sales held near $1M in a category led by legacy names
Ads and listings rebuilt, ACOS cut from 20% to 17%
Stationery brandStationery · Amazon US · August
Seller Central sales dashboard for a stationery brand, August: $34,175 ordered product sales vs $31,677 a year earlier
+8%
Year-over-year growth in a slow summer month
$34,175 vs $31,678, with more units per order

Brand names shown with client permission. Others are described by category.

Case studies

How the growth actually happened

Three accounts, three different starting problems: what each looked like when it came to us, what we changed, and what the numbers did.

CASE STUDY 01

Mission Outdoor

Outdoor gearAmazon US
Before
$203K
Monthly revenue
Branded
Where most sales came from
14.2%
Conversion rate
After
$1.1M
Monthly revenue, 3 months later
13.8% ACOS
On $518K ad sales, TACOS 6.5%
18.1%
Conversion rate
The problem

Strong brand, around $200K a month, but most sales came from branded searches. Almost no visibility on generic terms, no category prioritisation, unstructured campaigns. Growth had a ceiling.

What we did
  • Expanded non‑branded keyword coverage and pushed rankings on the terms competitors owned
  • Rebuilt the campaign architecture: exact, phrase, broad, product, competitor and defensive branded, each with its own budget
  • Prioritised high‑value categories first, then redistributed demand across the catalog
  • Added Amazon Marketing Cloud audiences to bring in new‑to‑brand customers
The result

$441K in April (+175% month over month), $1.1M in June. $71K of ad spend returned $518K in ad sales while TACOS stayed at 6.5%, so the growth was profitable, not bought. Read the full case study

CASE STUDY 02

Realizations

Self‑Mastery JournalAmazon US
Before
$44K
Monthly sales
$7.6K
Monthly net profit
17.3%
Net margin
After
$172K
Monthly sales (3.9×)
$41K
Monthly net profit (5.4×)
23.8%
Net margin
The problem

A 4.7‑star product with 2,000+ ratings that buyers couldn't find. It didn't rank for its main keywords, and most of the ad budget went to broad terms like "journal" that brought clicks from the wrong people. Sales depended almost entirely on paid traffic.

What we did
  • Moved budget off generic terms and built intent‑based ranking campaigns on "journal for men" (~24K searches a month) and "men's journal"
  • Pushed the product into the top 5 organic positions, so every day brought free, high‑converting sales
  • Once rankings held, added Sponsored Brands and Sponsored Brands Video to win more of the search page at a lower cost per click
The result

December did $172,689 in sales and $41,024 in net profit, the best month on record. Profit grew faster than sales, Amazon fees fell from 42% to 35% of revenue, and average order value held at $21 with almost no promo spend. $85K net profit on $437K sales in five months.

CASE STUDY 03

Rain Traders

Amazon US
Before
−$7.5K
Monthly net result (loss)
35%
ACOS
Paid‑heavy
Sales mix
After
$42K
Monthly net profit
15% ACOS
TACOS under 4% every month
+450%
Revenue in 6 months
The problem

Low revenue, tight margins and a monthly loss. Listings were missing the high‑volume keywords needed to rank, campaigns had no budget discipline, and ad placements were pushing ACOS to around 35%.

What we did
  • Full listing, pricing and PPC audit to find the gaps
  • Keyword research and listing rewrite so the right terms sat in the right places for ranking
  • Restructured PPC with separate exact‑match campaigns for the main keywords, then tested and promoted new terms by performance
  • Optimised placements for lower TACOS, and launched a new product in October that lifted the whole account
The result

Revenue up 450% in six months with organic sales doing most of the work. The account went from losing about $7,500 a month in July to roughly $42,000 net profit in December, with ACOS cut from 35% to 15% as sales climbed.

Want the same for your brand?

Book a 15‑minute call. Walk away with a plan, whether or not we work together.

Before the call we look at your account from the outside: category share, keyword rankings, competitor coverage and listing gaps. On the call we walk you through what we found and what we'd fix first. No pressure and no sales script. If it's not a fit, you still leave with strategies you can act on yourself.

  • Where you're losing share in your category, and to whom
  • The keywords competitors rank for that you don't
  • The first three changes we'd make to your ads and listings
15 minutesFreeNo pitch

Your growth call

Video or phone, your choice. Nothing to prepare.

F
You'll talk to FaizanCo-founder & lead strategist, UpThrive
1Pick a time that suits you
2We review your account before we speak
3You get the findings and a plan on the call
Book my call

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Common questions

Before you book

Will I need to increase my ad budget?
Usually not. Most of the growth in the accounts above came from restructuring what was already being spent and from organic rankings, not from more spend. Where more budget does make sense, it's because the return justifies it, and we show you the numbers first.
How quickly do results show up?
Ranking and campaign changes usually show in the first 30 days. The bigger moves, like Mission Outdoor's $203K to $1.1M or Realizations' 5.4× profit, took about three months of structured execution.
What kind of brands do you work with?
Any brand that sells on Amazon and wants to grow. Established brands that want a bigger share of their category, brands that are stuck and struggling to scale past their current level, and brands launching a new product that needs to rank and sell from day one. Whatever the problem is, the call is where we figure out how to solve it. We work across the US, UK and EU marketplaces.
What happens on the call?
We share what we found looking at your account from the outside, you tell us what you're trying to achieve, and we say plainly whether we can help. If we can, we'll explain how. If not, you keep the analysis.
Do I have to work with you because I booked a call?
No. The purpose of the call is to understand your account and see whether there's a genuine fit. If UpThrive makes sense for you, we'll explain the next steps. If it doesn't, we'll tell you that too.